Head of Sales, OutPoint
Erika is Head of Sales at OutPoint, a predictive modeling platform that optimizes marketing budgets for high-growth brands. With over 10 years of experience in content development and advertising sales, Erika leads the go-to-market and revenue strategy for OutPoint. Combining her love of storytelling, media expertise, and a customer-centric sales approach, Erika has driven consistent customer and revenue growth during OutPoint’s first year. Previously, she was an ad sales executive at Corus Entertainment responsible for developing national campaigns across TV and digital platforms. She is passionate about helping brands grow and demystifying the marketing effectiveness challenges that marketers face in today’s complex landscape.