Josephine Cruz
Culture marketing Consultant and Music Producer
ISO Radio
Josephine Cruz, aka Jayemkayem, is a consultant, music producer, and community organizer. Born in England and raised in Hong Kong, her global upbringing fuels her curiosity as a creator and curator. For the past 10 years, she’s helped brands connect meaningfully with audiences. Her passion for community drives her work with her record label Bare Selection and community radio station ISO Radio, which she helped found in 2019.