Jason McFadden

VP, Growth

Build with Assembly

Jason McFadden is a highly accomplished tech entrepreneur with more than 20 years of experience in the industry. He has a proven track record of building disruptive companies into market leaders, earning recognition from organizations like Inc 5000, Profit 500, and Great Places to Work.

One of Jason’s most notable achievements was scaling Book4Time, the world’s largest cloud-based spa management platform, to $2.5 billion in annual transactions.

With his extensive experience and expertise in the tech industry, Jason is a highly sought-after speaker and thought leader and has spoken at technology conferences, including Collision, Mesh, Inventures Alberta, and SaaS North.


thursday – 02:15pm Scale Up

Time Icon 15 mins

Location Icon St. Lawrence Centre for the Arts - Bluma Appel Theatre

The Art of Falling in Love with the Problem

In the world of innovation and entrepreneurship, it’s easy to become entranced by the allure of solutions. Yet, the most successful inventors, innovators, and entrepreneurs know that profound innovation doesn’t start with solutions. It starts with problems. This compelling panel takes you on a journey beyond the allure of immediate solutions and into the true essence of problem-solving, where deep understanding and intimate familiarity with problems spark ground-breaking ideas.