Amber Mac

Innovation Expert & Co-Host of #TheFeed on SiriusXM

Amber Mac is an award-winning podcaster (This Is Mining, The AI Effect) and a bestselling author. She is also the co-host of the weekly emerging technology radio show and podcast #TheFeed on SiriusXM.

In 2021, Amber was named one of the Bay Street Bull Women of the Year for her leadership in the technology sector. In 2018, she was named one of DMZ’s 30 inspirational women making a difference in tech.

Amber has keynoted more than 500 events around the world and has moderated sessions with: Canadian Prime Minister Justin Trudeau; German Chancellor Olaf Scholz, former FBI Director James Comey; business coach Tony Robbins; famed astronaut Chris Hadfield; and many other notable leaders.

In 2010, she wrote the national bestselling business book Power Friending (Portfolio: New York) and in 2016, she co-wrote the Amazon bestseller, Outsmarting Your Kids Online.


wednesday – 04:00pm Masterclasses

Time Icon 60 mins

Location Icon Meridian Hall - Castle Point Numa Lounge

Demystifying AI for Business Owners & Content Creators

AI is the latest technology trend and for business owners and content creators, it’s an exciting time. In this masterclass, hosted by tech expert and media entrepreneur Amber Mac, learn the ABCs of brand and business building and hear from industry experts who will share their latest tips, techniques, and tools using AI. You’ll leave this masterclass with a blueprint to help you adapt in our fast future and adopt this emerging technology, so you can grow your brand and business in new, successful, and productive ways.

thursday – 02:50pm Main Stage

Time Icon 20 mins

Location Icon Meridian Hall - Main Stage

A New Era: What Leaders Need to Know

The technology industry has undergone many changes in the last few years but what does this mean for you and your business? Hear from industry leaders as they dive into the challenges and opportunities at hand. As we look into the next decade, Sabrina and Amber will discuss what’s next for businesses in Canada and how Canada is uniquely positioned to be at the forefront of this transformational journey.

tuesday – 06:00pm Main Stage

Time Icon 10 mins

Location Icon Meridian Hall - Main Stage

Elevate Opening Night Kickoff

It all starts here. We’re kicking off Elevate Festival 2023 with an intimate evening of curated speakers and performances. Start your festival journey with transformative ideas that will bring you up close and personal with today’s top thought leaders and take you to the forefront of Canada’s tech and innovation industry.