Tamir Bar-Haim is Vice President at Amazon, where he leads the company’s Ads business across more than 30 countries, including Asia, Latin America, Canada, US Spanish Language, Middle East, Africa and parts of Europe. Amazon’s Ads business is focused on adding value to customer shopping and entertainment experiences while helping brands build meaningful connections with customers across Amazon, Prime Video, IMDb, Twitch and the broader web.Tamir is based in Toronto where he is the site lead for Amazon’s growing tech hub. Tamir is also a board member of IAB Canada and the International Advertising Association. Tamir joined Amazon in 2013, and was originally based out of the company’s corporate headquarters in Seattle where he supported one of Amazon’s fastest growing businesses as the Head of North American Sales for Clothing, Shoes, Watches and Jewelry. Prior to joining Amazon, Tamir spent over eight years at Microsoft in various leadership roles based out of Toronto and the corporate headquarters in Seattle.
Navigating the Future of Advertising: Building Trust and Shopability
In this session, our expert panelists will explore the future of advertising, focusing on redefining the customer experience, building trust, and optimizing shopability. Learn how to democratize advertising by tailoring content to individual preferences and needs, enhancing user engagement and making shopping experiences more seamless. We will also explore the nuances of audience targeting, and the evolving role of influencers in shaping brand narratives. Join us as we redefine advertising’s future—one click, one customer, one trust-building moment at a time!